Report: LinkedIn Leads In Social Job Recruiting Followed By Twitter And Facebook
Leena Rao currently works as a writer for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More
Bullhorn , which develops a recruitment software and applicant tracking system, is releasing a new Social Recruiting Activity Report , which examines the usage of social media in executive and job recruiting. Bullhorn found that LinkedIn leads among the frequency of usage by recruiters and their effectiveness for sourcing candidates, followed by Twitter, with Facebook coming in third.
It’s important to note that this study examines activity by recruiters as opposed to actual job hunters. Despite the rise of Facebook as a source for job seeking and professional networking, Bullhorn’s data shows that recruiters’ LinkedIn networks still drive more views than their Twitter and Facebook networks combined. Recruiters who post jobs on social networks are likely to receive more applications from LinkedIn, with the social network driving almost nine times more applications than Facebook and three times more than Twitter.
One interesting data point from the report—a Twitter follower is almost three times more likely to apply to a job than a LinkedIn connection, and more than eight times more likely to apply than a Facebook follower, indicating that Twitter might be a highly underutilized social recruiting channel. And Twitter followings drive almost twice as many job views per job as their Facebook fan bases.
According to the report, 48 percent of recruiters use LinkedIn exclusively. These recruiters have an average of 661 connections, and don’t leverage the other two networks for social recruiting. From there, recruiters use Twitter more than Facebook. Despite the fact that recruiters have fewer connections on Twitter (37 followers on average), 19 percent are connected to both LinkedIn and Twitter, while only 10 percent are connected to both LinkedIn and Facebook (245 friends on average).
Applicant Tracking Software - News
Just one of the new features of Zoho's applicant tracking system and recruitment software, LinkedIn integration highlights the company's efforts to simplify recruiters' workflow -- and give recruiters more opportunities to actually engage with
b Bullhorn, which develops a recruitment software and applicant tracking system, is releasing a new Social Recruiting Activity Report, which examines the usage of social media in executive and job recruiting. Bullhorn found that LinkedIn leads among
There are many elements to the recruiting marketplace, including the market for applicant tracking software (Taleo, Lumesse, Kenexa), assessments (SHL, Kenexa, DDI, and hundreds others), recruitment services providers (often called agencies or RPOs),
At PNC Financial Services Group, which has used the tracking software for 15 years, an applicant for a bank-teller job is filtered out if his résumé doesn't indicate that he has two to three years of cash-handling experience.
2, 2012 /PRNewswire-iReach/ -- The Resumator, a leading provider of web-based applicant tracking software, is providing the Startup America Partnership with over $12 million in hiring services for growing startup companies across America.
WSJ and NPR Miss the Mark on Applicant Tracking Systems (ATS ...
Fortune 500 companies rely on these programs.
The article points out that “the systems, which can cost from $5,000 to millions of dollars, are efficient, but not foolproof.” Specifically, “Tracking software … may miss the most-qualified applicant if that person doesn’t game the system by larding [sic - I think they mean loading] his or her résumé with keywords from the job description.”
The article offers advice, which I recommend reading, on “How to Beat the ‘Black Hole.’” However, the advice is not comprehensive. The first item, for instance, instructs job seekers to “mimic the keywords in the job description as closely as possible. If you’re applying to be a sales manager, make sure your résumé includes the words ‘sales’ and ‘manage’ (assuming you’ve done both!).”
Pardon me for saying so, but the above advice is 1) rudimentary, 2) a no-brainer and 3) limited in its value. The problem is that 99% of the people applying for a sales manager job are going to have the words “sales” and “manage” in their resumes! Therefore, you will not get higher on any list by including these keywords. The same goes for most of the keywords in the job description, since many job seekers are getting savvy about matching their resumes to the posting.
The Wall Street Journal
You will hear some creative solutions in this spot on how to make it past the computers. You will also hear something misleading: that hiring managers (i.e., human beings) program the ATS software to screen for certain terms.
Do you really think that a company like Google or Starbucks is going to have a human being sit there and punch keywords into a computer for each of the thousands of jobs they post every day? Think again.
No, human beings do not program these systems — the systems program themselves!
Video: Newton - applicant tracking software in action with real users.
Newton Applicant Tracking Software Featured in Article on The Next Web – The 3 secrets behind 
Bullhorn, which develops a recruitment software and applicant tracking system, is releasing a new Social Recruiting Activity Report, whic...
Photo: Bullhorn, which develops a recruitment software and applicant tracking system, is releasing a new... 
Bullhorn, which develops a recruitment software and applicant tracking system, is releasing a new Social Recruit...